Leviosa Enchanted Edibles
LEVIOSA is a cannabis edibles brand inspired by magical motifs, spells, and fantasy. The visual identity blends whimsical symbolism with cannabis imagery to create a distinctive, contemporary brand.
BRAND DESIGN
VISUAL IDENTITY
SOCIAL MEDIA
HAND LETTERING
I created a custom typeface with a clean, modern feel to balance the organic feather-leaf mark and create a contemporary identity. After exploring darker, moodier tones, we shifted to a deep forest and vibrant lime green palette that better highlighted the cannabis theme and translated well across digital and packaging.