Horn Farm Center is an educational nonprofit organization in York County, Pennsylvania that focuses on agricultural education. They are celebrating their 20th anniversary in 2024 and needed branding for the event. They wanted a new logo for their anniversary along with a postcard.

Collaborated with a fellow agency team member who developed the 20th anniversary logo. I then incorporated that logo into my design: an illustrated aerial view of a farm featured on the main event postcard.

My goal was to modernize the look and feel of the event. While researching other farm and agricultural designs, I found many followed a similar, traditional aesthetic. To stand out—and to balance the more formal, stamped feel of the anniversary logo—I aimed to create a vibrant, playful illustration that brought energy and freshness to the overall design.